Find it. Fight it.

Breast Cancer Awareness Campaign

AANP and the National Breast Cancer Foundation, Inc.® (NBCF) launched a campaign for 2015 Breast Cancer Awareness Month. The campaign publicized the critical importance of early detection tools—namely self-exams, clinical exams and mammograms—and included the message: See your Nurse Practitioner or visit NPFinder.com.

These potentially life-saving messages reached travelers via wall-sized advertisements and digital ads at three airports during October 2015 with combined traffic exceeding 330,000 people daily:

  • Ronald Reagan Washington National Airport
  • Chicago O’Hare International Airport
  • Minneapolis-St. Paul International Airport

You may participate by:

  • Registering or updating your information at NPFinder.com
  • Sharing a photo taken in front of the airport ads using #FindItFightIt on social networks