Press Releases & Announcements

Nurse Practitioner Public Awareness Campaign Launched

AUSTIN, TX (October 9, 2013) The American Association of Nurse Practitioners (AANP) has launched a public awareness campaign to raise visibility of the vital role nurse practitioners play in providing primary, acute and specialty health care. The campaign includes a 30-second television and radio spot that runs Monday, October 7 through Friday, November 15, 2013. The television spot will air on MSNBC during "Morning Joe," the weekday morning talk show from 6 a.m. to 9 a.m. EST. The radio segment will air on Washington D.C. stations WTOP 103.5 FM, as well as on WMAL 105.9 FM and 630 AM.

For nearly half a century, NPs have provided primary, acute and specialty health care, and today are playing an increasingly important role as primary care givers for millions of Americans nationwide. Holding advanced degrees and completing extensive acute and specialty care preparation, NPs combine clinical expertise in diagnosing and treating health conditions with an added emphasis on disease prevention and health management to assess patients, order and interpret diagnostic tests, make diagnoses, and initiate and manage treatment plans — including prescribing medications.

"With approximately 2/3 of Americans having seen an NP for their primary care needs, Americans make over 970 million visits to NPs every year, making NPs the health care providers of choice for millions of patients," said David Hebert, chief executive officer of the American Association of Nurse Practitioners. "Now more than ever, AANP wants to encourage people to look toward NPs for their primary health care needs."

Consumers are encouraged to visit to find an NP near them. To find out more about AANP and the role of NPs in today's health care, visit




The American Association of Nurse Practitioners (AANP) is the largest professional membership organization for nurse practitioners (NPs) of all specialties. It represents the interests of over 171,000 NPs, including more than 47,500 individual members and 200 organizations, providing a unified networking platform and advocating for their role as providers of high-quality, cost-effective, comprehensive, patient-centered and personalized health care.

For more information visit To locate an NP in your community, go to