NP Public Awareness Campaign

Awareness LandingIn 2013, AANP launched a national public awareness campaign to raise visibility of the vital role nurse practitioners play in providing primary, acute and specialty health care.

Nurse Practitioners: Patient-centered, accessible, high-quality health care.






For nearly half a century, NPs have provided primary,  acute and specialty health care, and today are playing an increasingly important role as primary care givers for millions of Americans nationwide. Holding advanced degrees and completing extensive acute and specialty    care preparation, NPs combine clinical expertise in diagnosing and treating health conditions with an added emphasis on disease prevention and health management  to assess patients, order and interpret diagnostic tests, make diagnoses, and initiate and manage treatment plans — including prescribing medications.


"With approximately 2/3 of Americans having seen an NP for their primary care needs, Americans make over 916 million visits to NPs every year, making NPs the health care providers of choice for millions of patients," said David Hebert, chief executive officer of the American Association of Nurse Practitioners. "Now more than ever, AANP wants to encourage people to look toward NPs for their primary health care needs."